Started in the UK, Google Internet Stats is a great resource of global statistics and a godsend for any data junkie. You can look at macro trends, technology, consumer trends, media landscape and consumption, or review stats by vertical. And for random data lovers there’s an option to look at a random statistic.
Google Internet Stats
Google Internet Stats is very easy to use: simply expand the relevant category/subcategory/vertical or use the search function to locate the stat you are looking for. And the best thing about it? New stats are added and updated on a weekly basis!
And if you are not sure how to use Google Internet Stats, here are some ideas:
- in a presentation (for example, 23% of all time online is spent on social networks!)
- in a blog post
- in a client meeting (vertical data comes super handy)
- in a job interview (I am always impressed when a candidate is well-versed on latest trends)
